PUTRI, S. K.; BILKISTI, I. S.; FEBRIANTI, R.; RAHMAN, A. V. Pengaruh Strategi Segmenting dan Targeting Terhadap Keputusan Pembelian Konsumen (Studi Kasus Lanina Beauty House). Jurnal Penelitian Multidisiplin Bangsa, [S. l.], v. 2, n. 7, p. 1276–1282, 2025. DOI: 10.59837/jpnmb.v2i7.678. Disponível em: https://ejournal.amirulbangunbangsapublishing.com/index.php/jpnmb/article/view/678. Acesso em: 17 may. 2026.